Fix your website's accessibility, and keep proof that you did.
Due Effort helps small businesses find the barriers that stop disabled customers from using their site, fix them in plain English, and keep a dated record of the work. No scare tactics, no widgets, no legal jargon.
Already got an ADA demand letter or a lawsuit? Here's what to do in the first 72 hours
Example result
yourstore.com
Dated and sealed
- 8 critical
- 8 serious
- 2 moderate
- 41 checks passed
-
Critical
Images with no description8 images
Fix on Shopify: Products, then the image, then Add alt text.
-
Serious
Text too faint to read5 places
Fix: darken the text color in your theme settings.
-
Serious
Form fields with no label3 fields
Fix: turn on visible labels for the newsletter and search boxes.
- axe-corethe open-source test engine from Deque, used by accessibility professionals
- 2,237federal ADA website lawsuits we tracked in the last 12 months of court records
- Under 30 secto your results, with no signup and no email needed
- No widgetwe never sell an overlay; you get real fixes for your site
How Due Effort works
1
Find
We test your pages in a real browser with axe-core, the open-source engine accessibility professionals use, and show every result. Nothing is hidden behind an email form.
2
Fix
Each problem comes with who it affects and how to fix it, with click-by-click steps for Shopify, WordPress, Wix and Squarespace. Missing image descriptions get suggested alt text you can approve.
3
Keep proof
Every scan is dated and tamper-evident. Your record shows what you found, what you fixed and when. That record is what your lawyer will ask for if a letter ever arrives.
Why small businesses are paying attention
3,117
website accessibility lawsuits filed in federal court in 2025, up 27% from the year before.
Not counted
State-court suits and demand letters that settle quietly never show up in that number, and plaintiffs have been moving to state court.
Source: same report
$4,000
minimum damages per violation under California's Unruh Act, on top of fixing the site and paying the other side's lawyer.
Source: Bryan Cave Leighton Paisner
Not sure the law covers you? Does my website need to be ADA compliant?
Three things owners get wrong
"A widget will protect me."
Overlay widgets promise one-line compliance. In 2025 the FTC made accessiBe pay $1 million over claims that its tool could make any site compliant. Sites running overlays still get sued. What the accessiBe case means for you.
Source: FTC, April 2025
"Settling makes it go away."
Paying a demand letter doesn't fix your site. The same problems are still there for the next firm to find, and owners describe being sued a second time.
"A clean scan means I'm compliant."
No automated tool can promise that, including ours. Scans catch the common, machine-checkable problems. Whether your checkout works with a screen reader needs a person to test.
What actually helps
Fix what you can, and keep dated proof that you did. In April 2026 a federal court in New York dismissed a website accessibility suit as moot after the business showed documented accessibility work, including a consultant's audit, that the plaintiff couldn't rebut.
Honest prices for small businesses
No subscription and no widget. Scan your site free as often as you like. If a letter or lawsuit arrives, one kit gets your lawyer the facts.
Free scan
$0
No signup or email needed
- Homepage scan with every result shown
- Plain-English fixes for your platform
- Dated PDF and shareable report link
- Accessibility statement generator
Got a letter?
Letter Response Kit
$249 one time
Plus sales tax where it applies
- Up to 25 pages scanned, dated and sealed
- Evidence pack and summary for your lawyer
- Fix plan, most urgent first, with steps for your platform
- Re-run it on your site after you fix things
- Full refund within 14 days if you haven't started it
Small businesses may be able to claim part of accessibility costs back through the federal Disabled Access Credit. How the credit works